Who we are
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P.MAI is a global brand that believes in creating sophisticated, functional products for work, play, and travel. We believe women should be comfortable and confident—without sacrificing style. Our bags are the perfect companion to today's modern woman. In a world that’s increasingly complicated by the minute, we’re the dependable backpack that helps you carry on beautifully. Accented with luxurious and thoughtful details, our handcrafted accessories help you move from desk to dinner. We help simplify, carefully edit, and beautify life.
We represent a sensible approach to fashion and focus on simple, classy touches. We take a critical look to determine what to add or subtract from our designs to bring you the best of form and function. Our versatile and durable products are made from premium quality materials in a family-owned factory with over three decades of experience.
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Behind the Symbol
Our logo, an abstract phoenix, reflects the power and grace of today's modern women. In Asian culture, the phoenix is considered a female entity that represented important virtues such as loyalty, honesty, and justice. These values were core to our brand from the very beginning. In fact, our founder's name, Phuong, means "phoenix" and Mai translates to "tomorrow" in Vietnamese.
Like the phoenix, P.MAI brings a fiery passion to life—unbridled and unafraid of what tomorrow brings. For even in darkness, against the odds and challenges we may face, we will rise again.
Our Raison d'Être
This is a story about celebrating strong women. About seeking wellness. And about mindful design.
We're not trying to be the fit-the-kitchen-sink bag. It's about creating smarter options.
Here are our burning reasons for doing what we do:
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1Handbags are a pain—literally. Many women carry an excessive load, unknowing of the health risks. We believe two straps are better than one.
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2We hated the backpack options out there. Too masculine. Too sporty. Too casual. Or not functional enough! We decided to make something better, more tailored for women.
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3We're design-driven and believe products should be simple, beautiful, and useful. We won't settle for anything less.
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4We celebrate women's empowerment and our right to pursue our dreams. Feeling polished should not come at the sacrifice of comfort or individuality.
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